The Google CSS (Comparison Shopping Service) program is a service that allows comparison shopping websites like Delupe to display product advertisements of their trusted partners, merchants, and retailers in Google search results. By participating in the program, merchants can promote their products through CSS partners, who provide a platform for managing and optimizing shopping campaigns on Google. Participating in the CSS program can provide merchants with, increased online sales revenue, more customer base, cost savings, increased visibility, and improved performance for their shopping campaigns.
Merchants can work with multiple CSS partners like Delupe as an extra revenue driver even though you also buy traffic directly on Google Shopping. As a Google Premium Partner, we reach traffic and revenue on top of your campaigns - “One plus one equal three”. This means you get more visibility to your audience and users can click either on one ad or the other. You only pay once.
